If you are doing IM, you need a list to make money. People need to build a list simply because most of your money will be made from it. Of course you need to do more than simply send out promotional offers to your list. If you only send out sales letters, or offers, your subscribers will begin to leave. It's better to send out newsletters and then, only every once in a while, send out a promotional letter. Most people recognize how important it is to use newsletters for what they do. Adding value to your newsletter - this is a whole other ballgame. The following information will help you with this. If you are trying to find a good training course that addresses newsletter and e-mailing tactics in detail, it would be Affiloblueprint 3 by renown affiliate marketer, Mark Ling.
You have to give people what they want and need, but you do not have to send them a PDF length email to do that. There are many things to think about and consider, and you should take all cues from your audience. It's better to create a shorter newsletter and send it out only a couple times a month-or even once a month. There are just a few email marketers who write every business day, and they do not write real long emails, though. The one thing that you do not want to do is send them offers every day or even three times a week.
You are allowed to recycle your own material sometimes. Obviously you shouldn't send out the same exact content in each newsletter but it's okay to republish content you first ran a few months ago. You'll be even better off if you rewrite your content so that it can feel fresher. You are even better off if you can get that content from an outside source, like a blog or a podcast that the readers of your newsletter might not have read or known about before. Figuring out new content at the rate your newsletter is going to require it is going to be really tiring. You should be perfectly okay so long as you do not constantly recycle your content.
A great way to utilize your newsletter for promotional purposes and serve your customers well is to offer product or service reviews. It is in your best interest to only promote an occasional affiliate offer from time to time. Affiliate sales are going to skyrocket if you do talk about products that use your affiliate link. And, of course, always talk about non-affiliate related products so that you appear to be operating with their best interests in mind. Despite the fact that you are obviously trying to make money based upon their buying decisions, you will come across as a good person trying to help them out. Once you begin building your email list, you need to have something in place that is essentially your newsletter. We do not recommend you wing-it and do not preparation such as even buying an email marketing course. In time you can become quite an expert at this, but you have to take the responsibility for it because you really do not want to waste anyone's time.
You have to give people what they want and need, but you do not have to send them a PDF length email to do that. There are many things to think about and consider, and you should take all cues from your audience. It's better to create a shorter newsletter and send it out only a couple times a month-or even once a month. There are just a few email marketers who write every business day, and they do not write real long emails, though. The one thing that you do not want to do is send them offers every day or even three times a week.
You are allowed to recycle your own material sometimes. Obviously you shouldn't send out the same exact content in each newsletter but it's okay to republish content you first ran a few months ago. You'll be even better off if you rewrite your content so that it can feel fresher. You are even better off if you can get that content from an outside source, like a blog or a podcast that the readers of your newsletter might not have read or known about before. Figuring out new content at the rate your newsletter is going to require it is going to be really tiring. You should be perfectly okay so long as you do not constantly recycle your content.
A great way to utilize your newsletter for promotional purposes and serve your customers well is to offer product or service reviews. It is in your best interest to only promote an occasional affiliate offer from time to time. Affiliate sales are going to skyrocket if you do talk about products that use your affiliate link. And, of course, always talk about non-affiliate related products so that you appear to be operating with their best interests in mind. Despite the fact that you are obviously trying to make money based upon their buying decisions, you will come across as a good person trying to help them out. Once you begin building your email list, you need to have something in place that is essentially your newsletter. We do not recommend you wing-it and do not preparation such as even buying an email marketing course. In time you can become quite an expert at this, but you have to take the responsibility for it because you really do not want to waste anyone's time.